“This is our first step on the sustainability road”, Liu Jo CEO Marco Marchi said of the brand’s new Better Denim collection. As many other fashion brands, the Italian label is expl

Trendstop gives Yankeemagazines readers an insider's guide to the Spring/Summer 2020 edition of Denim by Premiere Vision. Trendstop's denim experts bring you a first look at the key mills producing the

Organisers of Denim Première Vision, which took place in London from December 5 to 6, has claimed that it was a “resounding success” with visitor numbers up 17 percent on November

Denim Première Vision, which took place for the first time outside Paris in London earlier this month, is on the move once again, heading to Milan for its next edition in June, before returnin

The global jeans market will grow to a total worth of 60 billion US dollars (47 billion pounds) by 2023, according to a new report by apparel sourcing publisher just-style. The new ‘Global mark

When buying denim - or any garment for that matter - it’s often easy to overlook the small intricacies that go into the production process. At Denim Days 2018 - the denim festival running from

Amsterdam - Kingpins is one of the largest denim trade fairs in the world, and so - quite unsurprisingly - the most innovative and forward-thinking players in the denim game are there. This year, ami

Manchester United has teamed up with American luxury denim brand True Religion to launch the football team’s first denim wear collection. With styles for both men and women, the line features j

German sustainable fashion label Armedangels has revised its denim collection. The new jeans for women and men not only fit better but have also been produced in a water-saving manner and completely

London - A new partnership between Chinese denim producer Prosperity Textile and Italian weaving machinery supplier Itema signifies a step in the right direction for sustainability. The partnership w

American denim brand Wrangler, part of the VF Corporation, is pushing forward with its sustainable denim strategy after confirming it will be the first brand to embrace the new innovative ‘Dry

J. Crew’s premium denim brand Madewell launched its first ever menswear line yesterday. The debut capsule collection features 38 pieces, including 21 denim styles. With prices starting at 115 U

Last month, when VF announced the spin off of its denim brands Wrangler and Lee, many market analysts declared the death of denim. Its killer? Athleisure. Yankeemagazines looked at it more closely and

Trendstop gives Yankeemagazines readers an industry insider's guide to the key women's Fall/Winter 2018-19 denim directions for the fast fashion market. Trendstop's denim experts bring you the essenti

Last week, VF Corporation decided to spin off its denim brands Wrangler and Lee, forming two separate, independent companies. While VF said the new company, yet to be named, has significant potential

The fashion industry is changing so rapidly that it may feel overwhelming for newcomers in the field to stay up to date. This is why Yankeemagazines has compiled a series of articles with expert advice

Aéropostale, the specialty retailer of casual apparel and accessories, targeting 16 to 22-year-old women and men, has debut its new range of jeans fits as part of its largest jean offering to

Wrangler, the famous 70 year old American jeans brand, never stops innovating with shapes and colours, around new creative lines all taking advantage of their historical heritage. Source: ParisModes

Milan attracts fashion students from all over the world, thanks to prominent schools such as the Marangoni Institute and the Domus Academy. Now, the city has become even more attractive for those loo

Many in the industry are becoming aghast with fast-fashion. While there is plenty of talk regarding sustainability in the industry, only a few brands will actually put their money where their mouth i

Kingpins arrives this week in NYC for its first denim trade show outside of Amsterdam but, as founder and CEO Andrew Olah reminds us, denim was adopted by the US a century ago so it’s fitting t

Denim jeans: a beloved item in most wardrobes. However, preferences for the fit, color and finish differ per person, which raises the question: Which is the best-selling denim jean model? StyleUnit

Five years ago today, the Rana Plaza building in Savar, Bangladesh collapsed, marking the most deadly accident in the history of the apparel industry. Thousands of workers at their sewing machines a

What do we really know about the denim industry and about the products themselves? As with every topic, the denim industry is full of its own myths or facts that are mistaken to be false.. During the

"> Alberto Candiani and Maurizio Donadi discuss the future of denim. Source: CandianiDenim, YouTube.

Amsterdam - Up until recently, the combination of denim and the ocean was impossible to imagine. No one in their right mind would go swimming in a pair of denim jeans (unless they are looking to bre

In a rapidly changing industry, each fashion company is working out its own path in regards to transparency. Transparency, much like the word sustainability, is a key buzzword in the fashion industry

Europe’s leading sustainable denim brand, Kings of Indigo, is set to become independent once more. Founder and owner of the Amsterdam-based brand, Tony Tonnaer confirmed to Yankeemagazines that t

Denim jeans have become an integral part of our lives, that most of us never stop to question where the beloved pants we wear so frequently come from. Despite the range of innovative materials availa

London - Jack & Jones, the menswear retailer owned by Bestseller, is set to launch its most sustainable jeans to date. The brand's ongoing commitment to protect the environment has led to the cre
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