Pure London promotes Julie Driscoll

Trade show Pure London has promoted Julie Driscoll to managing director, with immediate effect. Previously, show director, Driscoll’s promotion will “drive a host of existing changes and new launches” ahead of the February show, said the show in a statement.

Commenting on her promotion, Driscoll said: “It is a very exciting time in the evolution of Pure London and I’m looking forward to working with our fantastic team, our partners, suppliers, and exhibitors to continue to improve on what we offer, making Pure London truly unmissable.

“Our AW18/19 manifesto sets the scene towards a new direction next year. Celebrating fashion at its most ambitious, style at its most unabashed, all within our great cultural home, London at its most magnificent. From the carefully edited sectors, suppliers and manufacturers we represent to the industry knowledge and smart insight we deliver, to the premium buyers we bring through our doors, we will embody fashion at its purest and the passion it incites in all of us.”

In addition to her role at Pure London, Driscoll continues to lead Jewellery and Watch, the UK’s largest dedicated jewellery trade event, working alongside Louise Young, managing director of the Spring and Autumn Fair.

The next edition of Pure London will take place from February 11-13 at London Olympia.

Image: courtesy of Pure London

 

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