While augmented reality and virtual reality are believed to revolutionize the retail landscape, a new research conducted in the UK shows otherwise. Conducted by Censuswide and payments provider Klarn

Antwerp - From here on out, the term technology will be synonymous with Antwerp. Last weekend the SuperNova festival took place for the very first time, an event displaying the future of technology,

What will the store of tomorrow look like? Although it is clear that the digital world changing the way consumers shop, new technologies, such as augmented reality (AR) and virtual reality (VR), are

Shopping centre owner Intu is piloting paid-for virtual reality experiences at three of its most popular retail and leisure destinations over August, where customers can interact with characters from

In an internet fuelled society, retailers are having to rethink ways of creating an authentic experience for their customers, whilst attempting to match online sales. With the rise of technologies, s

Shop floor robots, data analytics, artificial intelligence, virtual reality, apps, touch screens and verbal devices. Not to mention digital pay. These are just some of the technological developments

To say that consumer shopping habits around the world are vastly changing is a bit of an understatement. Experts argue that retailers need to respond to change swift and adapt, or be left behind. &rd

For a long time, the promised lands of virtual reality remained the territory of early adopters, technological innovators and advanced gamers. However, little by little a new party has been encroachi